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Category: Trends and Predictions

by Bethany McKayPosted onAugust 11, 2021December 11, 2021Email Deliverability

How Will Apple’s Email Tracking Changes Affect Email Marketing?

On June 7, during Apple’s WWDC21 conference, the company announced Mail Privacy Protection for its Mail app on iOS 15, iPadOS 15, and macOS Monterey devices, set to launch between September and November of this year.

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by Justin KhooPosted onNovember 24, 2020November 25, 2020Dynamic Content and Personalization

Gmail’s Featured Promotions is an Overlooked Benefit of the Promotions Tab

There was a time when email marketers were anxious about having their promotional emails end up in Gmail’s Promotions Tab (the irony) because they felt…

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by Justin KhooPosted onSeptember 30, 2020October 11, 2020Email Review and Approvals

Dark Mode for Email Simulator

Dark mode is the big topic for email marketers and designers in 2020. Dark mode first came to iOS, which limited the exposure of users…

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  • How Will Apple’s Email Tracking Changes Affect Email Marketing?
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