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Musings on modern email campaigns.

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happy stakeholder
  • Posted on January 18, 2021January 11, 2021

5 Reasons Reviewers and Stakeholders Love Collaborative Email Proofing and Approvals

When it comes to collaborative email proofing and approvals, success comes down to having processes in place…

localization
  • Posted on January 11, 2021December 12, 2020

How to Proof Mutlilingual Campaigns and Improve Localized Email Marketing Results

Using dynamic content in your email marketing campaigns can boost open rates by up to 73%, and…

time cost quality
  • Posted on January 4, 2021December 12, 2020

The Real Cost of Inefficient Email Proofing and Approvals

Did you know more than half of companies (52%) often miss deadlines because of approval delays, communication…

improve results
  • Posted on December 16, 2020December 12, 2020

How a Better Email Proofing and Approval System Helps Deliver High-Performing Campaigns

By improving your email marketing proofing and approval processes, your email campaigns will perform significantly better. It’s…

  • Posted on November 24, 2020November 25, 2020

Gmail’s Featured Promotions is an Overlooked Benefit of the Promotions Tab

There was a time when email marketers were anxious about having their promotional emails end up in…

  • Posted on September 30, 2020October 11, 2020

Dark Mode for Email Simulator

Dark mode is the big topic for email marketers and designers in 2020. Dark mode first came…

email mistakes
  • Posted on May 10, 2020March 15, 2020

5 Costly Mistakes You can Avoid with a Better Email Approval Process

The email review and approval process is often not a smooth process. In fact, email QA is…

personalization boost sales
  • Posted on May 5, 2020March 15, 2020

10 Proven Personalization Strategies that Boost Sales and Profits

According to research from the DMA, list segmentation and personalization were the most effective email marketing strategies…

productivity
  • Posted on April 27, 2020March 15, 2020

10 Productivity Hacks that Reduce Email Marketing Stress

Marketers are stressed, and email marketing initiatives are one of the contributing factors. According to research conducted…

personalization
  • Posted on April 20, 2020March 15, 2020

Why Personalization is the Secret to Email Marketing Success

Personalization is essential to optimizing your email marketing results. Consumers don’t just want personalized experiences and messages…

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Recent Posts

  • 5 Reasons Reviewers and Stakeholders Love Collaborative Email Proofing and Approvals
  • How to Proof Mutlilingual Campaigns and Improve Localized Email Marketing Results
  • The Real Cost of Inefficient Email Proofing and Approvals
  • How a Better Email Proofing and Approval System Helps Deliver High-Performing Campaigns
  • Gmail’s Featured Promotions is an Overlooked Benefit of the Promotions Tab

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