Even though people receive an average of 120 emails per day per person, email marketing is still an important segment of any business, if not…
There was a time not so long ago when marketers sent bulk email campaigns that used the same message and design for everyone on the…
As an email marketer, you already might have experience with A/B testing, or split testing. Different audiences are drawn to different aspects of your emails,…
Using dynamic content in your email marketing campaigns can boost open rates by up to 73%, and if you’re sending multilingual campaigns so recipients receive…
There was a time not so long ago when marketers sent bulk email campaigns that used the same message and design for everyone on the…